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ABBOTT LABS - A fortune 1000 pharma company

Abbott Labs, a large pharma companies has numerous marketing channels to showcase their brand and products. One such channel is a well known baby product Similac. We deployed the ad serving product to drive rule based content to similac.com and other properties of Abbott. The platform required integration with other enterprise CMS systems and was deployed for high availability with full DR planning in place.

KEY POINTS

Enterprise deployment for a pharma company
Rule base content delivery
CMS integration
High availability and scalable

Enterprise deployment for a fortune 1000 company

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