Native Ad Platform focussed around health and wellness topics

Tap Native is the leading native ad platform focused around health and wellness topics. Through natively integrated ad units, health related marketers promote their content to millions of health-conscious consumers and healthcare professionals across the Tap Native global network of top tier publishers.

Building an ad serving platform from ground up is a huge undertaking. Tap Native selected our technology to implement its specific use cases in health and wellness space. From building custom native templates and custom self service portal to writing proprietary ad delivery algorithms, we were able to stand up the entire network in just 3 months!

We are now in a multi-year journey with Tap Native to support its ever evolving use cases, from data integration for HCP marketing to RTB buying with large publishers like WebMD and other exchanges.

KEY POINTS

  • HCP Physician Marketing
  • Pharmaceutical Native Advertising
  • NPI Targeting
  • Build identity graph and custom lists
  • Native Health Advertising
  • Direct Publishers and Programamtic (RTB) Buying

I’ve been in the Adtech space for 20 years and worked with dozens of technology groups. Audiencelogy understands Adtech, they do phenomenal work in every aspect of our technology stack. They do it on time and best of all, they have helped us create a more intelligent platform by listening to what we do and making suggestions.

-Rafael Cosentino, Tap Native LLC

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